Aichi Triennare 2013 Official Goods Student Competition Report

Report

July 4, 2013

Aichi Triennare 2013 Official Goods Student Competition Report

Aichi Triennale 2010, a first-time event, attracted more than 570,000 visitors and was a grand success. For the second Triennale, slated to open on August 10th, 2013, the Creative Design City Nagoya Organizing Committee held the Aichi Triennale 2013 Official Goods Design Competition, in cooperation with Aichi Prefecture’s International Arts Festival Section of the Culture and Arts Division of the Department of Community Affairs.

Interim Assessment Meeting

Ms. Junko Suzuki, PR officer for Aichi Triennale 2013, was invited to the Interim Assessment Meeting, where she helped the participating teams make final adjustments.

Date : September 29, 2012
Venue : Seminar room 3, International Design Center NAGOYA (Design Center Bldg. 6F, NADYA Park)
Guest : Junko Suzuki(PR Officer, Aichi Triennale 2013)

Junko Suzuki : Born in Tokyo. After working for Jiji Press Ltd., Ms. Suzuki served as the first deputy spokesperson at the National Museum of Emerging Science and Innovation (Miraikan). She then took the position of spokesperson in charge of the Mori Art Museum prior to its opening. For the next two years she worked as the museum’s PR manager, handling duties ranging from public relation to marketing, branding and general communication. She then returned to Miraikan, where she worked for five years as PR officer and general manager of international liaisons, working in public relations, brand development and management, marketing and crisis management, while handling bidding for international conferences and facilitating international exchange.
Ms. Suzuki began working independently in 2010 and since then has been engaged in a broad range of PR services, project planning and implementation, mainly for private businesses, governmental organizations and NPOs; Presently she is on the external public relations committee for projects for the Ministry of Education, Culture, Sports, Science & Technology (MEXT), a senior curator at the galleries of Ryohin Keikaku Co., Ltd. (MUJI) and Advisor to Tokyo’s Bid Committee for the 2020 Olympic and Paralympic Games.

Public Presentation + Judgment

After the public presentation and review meeting, the joint meeting on commercializing products was held, advised by Product Designer Takashi Honda.
Thorough discussions on reappraising products, packaging and sales prices at this meeting moved the project closer to commercialization.

Please refer to the Public Presentation + Judgment for the detail.

Date : October 14, 2012
Venue : Atrium, NADYA Park 2F
Organizer : The Aichi Triennale Organizing Committee
Co-organizers : Creative Design City Nagoya Organizing Committee [City of Nagoya, International Design Center Nagoya Inc., Nagoya Chamber of Commerce and Industry, Council of Chubu Design Organizations], International Design Center Nagoya Inc.
Supporters : NADYA Park, Isetan Mitsukoshi Ltd. (Nagoya Sakae Shop)

Presentations

Aichi Shukutoku University

Yuji Shimizu Lab., Urban Architectural Design Course, Department of Media Theories and Production

moku moku town

Detail

Sugiyama Jogakuen University

Masayoshi Hashimoto Lab., School of Life Studies, Department of Human Environment Design

TORIEN LOOP

Detail

Daido University

Product Design Course, Department of Informatics Design, School of Informatics

Nagoya clock and wristwatch

Detail

School of Design, Nagoya University of Arts

Industrial Design Lab.

ori-folding pack

Detail

School of Design, Nagoya University of Arts

Chika Ohgi Lab., Textile Design Course

“Shibori×Some(tie-dyed)Bag”

Detail

School of Design, Nagoya University of Arts

Media Communication Design Team

File fan shachi set

Detail

The Result of the Screening

Top Prize :
“Shibori×Some(tie-dyed)Bag” By: Chika Ohgi Lab., Textile Design Course, School of Design, Nagoya University of Arts

Audience Award :
“ori-folding pack”
By: Industrial Design Lab., School of Design, Nagoya University of Arts

The following three teams are immersed in production, aiming for a June product rollout.
- “Shibori×Some(tie-dyed)Bag”
By: Chika Ohgi Lab., Textile Design Course, School of Design, Nagoya University of Arts
- “moku moku town”
By: Yuji Shimizu Lab., Urban Architectural Design Course, Department of Media Theories and Production, Aichi Shukutoku University
- “TORIEN LOOP”
By: Masayoshi Hashimoto Lab., School of Life Studies, Department of Human Environment Design, Sugiyama Jogakuen University

Joint meeting on commercialization

Date：December 2012 – June 2013
Venue：International Design Center Nagoya (NADYA Park Design Center 6F)
Guest : Takashi Honda(Product Designer)

Takashi Honda : Born in Aichi Prefecture in 1968. After graduating from the Aichi Prefectural University of Fine Arts and Music in 1991, he worked at YAMAHA Product Design Laboratory. In 2000, he established Design Studio CRAC. By gaining insights into the lives of people and social backgrounds that change with time and by focusing on constructing an accurate hypothesis, he aims to produce a prototype design that serves as a guideline. In addition, he is also involved in product designing and brand-building in collaboration with local industries. He is a part-time professor of Aichi Prefectural University of Fine Arts and active in a collegium known as Katachi-ken. He has won the Grand Prize in the International Design Competition ’98 KAINAN, was a runner-up in Design 21 [ CHIC CHINOIS ], and 9 of his works were selected for the Good Design Award from 1998-2008. 

Product Completion and the Opening of the Aichi Triennale 2013 Official Shop

At the shop’s opening ceremony, the ribbon was cut by Nagoya Art University student Rie Furukawa, representing students who participated in the Aichi Triennale 2013 Official Objects Student Competition; Aichi Prefectural Governor Hideaki Omura; art director Taro Igarashi and artist Kenji Yanobe. The venue was filled with prospective buyers and students who had participated in the competition gave interviews to members of the media.

Please refer to this page for the products.

Business period : Jun 10, 2013 – October 21, 2013
Venue : Nagoya Sakae Shop 7F (Sakae 3-5-1
Naka-ku, Nagoya 460-8669)
Business hours：10:00 – 20:00 (Firstday 12:00 open, Lastday 18:00 closed)
Contact : Out-of-store sales division in charge of corporations, Nagoya Sakae Shop, Isetan Mitsukoshi Ltd.
Tel. : 052-252-3831
Web : http://nagoya.mitsukoshi.co.jp/

Aichi Triennare 2013 Official Goods Student Competition

Organizer:	The Aichi Triennale Organizing Committee
Co-organizer, etc. :	Co-organizer : Creative Design City Nagoya Organizing Committee Supporter: NAGOYA MITSUKOSHI LTD.
Link:	Aichi Triennare 2013 Official Goods Student Competition (event page) facebook : Aichi Triennare 2013 Official Goods Student Competition facebook : あいちトリエンナーレ 2013 オフィシャルショップがオープンしました！

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